Annual Report 2023-2024

An Effervescent Partnership Shriners Children’s celebrated an exciting new partnership with Swire Coca-Cola ® and Associated Food Stores in late 2023. The special campaign was defined by two features. From November 1 through December 31, participating Associated Food Store locations featured Coca-Cola displays promoting their partnership with Shriners Children’s. In addition, participating Associated Food Stores hosted register campaigns benefiting Shriners Children’s. From December 6 to 19, employees at these stores asked customers to consider donations of $1, $5, or $10 at checkout. Shriners Children’s relationship with Swire Coca-Cola extends beyond retail. Director of Independent Supermarkets at Swire Coca-Cola, Kimberly Snider, has an extremely personal relationship with Shriners Children’s — as a former patient. Kimberly first became a patient of Shriners Children’s when she was 2, after being diagnosed with a spine deformity. She underwent her first spinal fusion at 7 and a second spinal surgery in her early teens. An active kid, she persevered, and after her second surgery, worked hard to 116 PARTNERS, ENCOMPASSING 2,900 RESTAURANT AND RETAIL LOCATIONS $1.75+ million raised

rehabilitate. “My motto throughout life has been, don’t give up,” she said. Her hard work paid off, and she made the varsity softball and volleyball teams her freshman year of high school. Kimberly has a message for children receiving care at Shriners Children’s. “I know how you feel. I’ve been there,” she said. “No matter what you’re going through, remember: You’re not alone. You have a whole community of people who are cheering for you, including me.” “ My motto throughout life has been, don’t give up.” — Kimberly Snider, Director of Independent Supermarkets, Swire Coca-Cola Swire Coca-Cola is a bottler and distributor of Coca-Cola and other beverages serving retailers in 13 states throughout and bordering the Mountain West region. Together with the register campaign, Swire Coca-Cola’s engagement resulted in more than $25,000 in support of Shriners Children’s. The organization has committed to continuing the partnership in 2024.

31 DAYS TO AMAZE An annual event each October, 31 Days to Amaze unites businesses and communities in support of Shriners Children’s. We are proud to partner with businesses large and small for this special campaign.

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